DATA ANALYSIS

The red pill (included)

What if Neo had taken the blue pill?
Well, nothing would have happened, the movie would have ended, and everyone would have remained calm in their Matrix… of lies.

The same thing happens in digital marketing.
You can go through life thinking that your website is doing well because your cousin likes it, or that your campaigns are working because they get likes.
But likes don’t pay the bills.

At Isaura, we always choose the red pill.

Data analysis is the most important thing we do, even if it’s not always visible.
We don’t offer it as a separate service because it’s included (and well included) in everything we do: SEO, advertising, social media, content… you name it.

Because if you don’t measure, you don’t improve.
And if you don’t improve, what’s the point?

Basic SEO analytics,

which comes standard with all positioning services.

Personalized follow-up

key metrics based on your goals.

Clear reports,

Without strange words. Or with strange words, but explained.

This isn't about launching campaigns and taking naps.

It's about reviewing, adjusting, optimizing.
All the time.
And to do that, you have to look at the data head-on.

It's about measuring, interpreting, and making smart decisions. Because without data, everything else is just intuition. And we're not here to guess.

FAQs

What kind of data do you analyze?

Everything that matters. Web traffic, user behavior, conversions, paid campaigns, social media… If it leaves a digital footprint, we track it.

Where do you get your data from?

From your platforms: Google Analytics, Search Console, Meta Ads, Google Ads, CRM, Hotjar, whatever you use. We cross-reference data to see the whole picture, not just the pretty part in Excel.

What do you do with that data?

We detect what is working and what is not. Which channels bring you business and which ones just noise. We give you insights so you can make informed decisions, not intuitive ones.

Do you provide reports?

Yes, but they’re not boring reports full of graphs. We give you what you need to know, with context, explanations, and suggestions for action. And if you want to see everything live, we set up dashboards that are awesome.

How often is the test performed?

We set it according to your goals: monthly, biweekly, weekly… But always with constant monitoring. There are no end-of-quarter surprises here.

What if I already have someone looking at the data?

Perfect. We’ll coordinate. But if they’re just “looking” and no decisions are being made… maybe it’s time to change our approach.

Is this useful for small businesses or only large ones?

For everyone. Size doesn’t matter; what matters is what you do with what you have. And with data, you can do a lot.

And hey, if that makes you feel a little dizzy... it's okay.

We accompany you to the other side of the mirror.

AUTHENTIC GOOD-VIBES PEOPLE HUMANITARIANS PROACTIVE DISRUPTIVE PET-FRIENDLY THINKERS

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