{"id":19790,"date":"2022-11-15T08:31:15","date_gmt":"2022-11-15T08:31:15","guid":{"rendered":"https:\/\/www.isauramedia.com\/?p=19790"},"modified":"2022-11-15T09:00:07","modified_gmt":"2022-11-15T09:00:07","slug":"lista-de-correo-por-que-es-importante-y-como-aumentarla","status":"publish","type":"post","link":"https:\/\/www.isauramedia.com\/it\/lista-de-correo-por-que-es-importante-y-como-aumentarla\/","title":{"rendered":"La lista de correo: por qu\u00e9 es tan importante y c\u00f3mo aumentarla"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"19790\" class=\"elementor elementor-19790\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6bdf4012 elementor-section-stretched elementor-hidden-desktop elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6bdf4012\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6b9dbeca elementor-hidden-desktop\" data-id=\"6b9dbeca\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3869e239 elementor-hidden-desktop elementor-widget elementor-widget-image\" data-id=\"3869e239\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;2&quot;,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;],&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1400\" height=\"647\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-18.jpg\" class=\"attachment-2048x2048 size-2048x2048 wp-image-19857\" alt=\"Elementos decorativos y un Macbook para ilustrar um texto sobre la lista de correo.\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-18.jpg 1400w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-18-300x139.jpg 300w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-18-1024x473.jpg 1024w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-18-768x355.jpg 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1c0f98e7 elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1c0f98e7\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-75a3176b\" data-id=\"75a3176b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6e54d5f6 elementor-widget elementor-widget-heading\" data-id=\"6e54d5f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><b>La lista de correo<\/b>: por qu\u00e9 es tan importante y c\u00f3mo aumentarla\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5870f35d\" data-id=\"5870f35d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fcf4dd0 elementor-widget elementor-widget-text-editor\" data-id=\"fcf4dd0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Suponemos que ya tienes una relaci\u00f3n de emails de clientes y usuarios y que, de tanto en tanto les env\u00edas un correo, \u00bfverdad? La cuesti\u00f3n es \u00bfest\u00e1s aprovechando <\/span><i><span style=\"font-weight: 400;\">a full<\/span><\/i> <b>el potencial de esa lista de correo<\/b><span style=\"font-weight: 400;\">? Si te has quedado pensando, ya sabemos la respuesta: seguro que la puedes exprimir mucho m\u00e1s.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1b6bdae2 elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1b6bdae2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-456110d3\" data-id=\"456110d3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-547874a1 elementor-hidden-tablet elementor-hidden-phone elementor-widget elementor-widget-image\" data-id=\"547874a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1400\" height=\"647\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-18.jpg\" class=\"attachment-full size-full wp-image-19857\" alt=\"Elementos decorativos y un Macbook para ilustrar um texto sobre la lista de correo.\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-18.jpg 1400w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-18-300x139.jpg 300w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-18-1024x473.jpg 1024w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-18-768x355.jpg 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-abef2a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"abef2a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3eebf6e8\" data-id=\"3eebf6e8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-da88c98 elementor-widget elementor-widget-text-editor\" data-id=\"da88c98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Un email, una oportunidad de conversi\u00f3n. \u00bfEst\u00e1s dejando pasar esa oportunidad?.<\/b><\/p><p><span style=\"font-weight: 400;\">Es el momento de que te plantees hacer crecer tu lista de correo, no solo en cantidad, sino tambi\u00e9n en calidad. Si trabajas bien, <\/span><b>el email marketing junto con una lista bien trabajada,<\/b><span style=\"font-weight: 400;\"> puede darte muchas alegr\u00edas.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Vamos a ver c\u00f3mo.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fab9c1 elementor-widget elementor-widget-heading\" data-id=\"2fab9c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Qu\u00e9 es una lista de correo y por qu\u00e9 tienes que  <b>conseguir que crezca<\/b>\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1df2d20 elementor-widget elementor-widget-text-editor\" data-id=\"1df2d20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La lista de correo de tu negocio es una relaci\u00f3n de <\/span><b>emails de los usuarios o clientes que se han suscrito<\/b><span style=\"font-weight: 400;\"> y han dado su consentimiento para recibir informaci\u00f3n, novedades, descuentos u otras comunicaciones.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Las listas de correo son un canal para el marketing que funciona muy, pero muy bien. Lo m\u00e1s interesante es que<\/span><b> no son comunicaciones invasivas.\u00a0<\/b><\/p><p><span style=\"font-weight: 400;\">El usuario ha rellenado previamente un formulario, ha aceptado la pol\u00edtica de privacidad y <\/span><b>ha confirmado la suscripci\u00f3n <\/b><span style=\"font-weight: 400;\">(respetar la ley de protecci\u00f3n de datos en tu web es muy importante, <\/span><a href=\"https:\/\/www.isauramedia.com\/proteccion-de-datos-seguro-que-tu-web-cumple-la-ley\/\"><span style=\"font-weight: 400;\">aqu\u00ed te lo explicamos).<\/span><\/a><\/p><p><span style=\"font-weight: 400;\">La predisposici\u00f3n para abrir y leer el contenido de los emails es muy alta y por eso el correo electr\u00f3nico se considera hoy <\/span><b>una manera muy eficaz para captar nuevos clientes. <\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-777acdeb elementor-hidden-desktop elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"777acdeb\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f714fe9\" data-id=\"f714fe9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e83fb14 elementor-widget elementor-widget-image\" data-id=\"3e83fb14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"500\" height=\"600\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-fotos-blog-cuadradas-FINAL-11.jpg\" class=\"attachment-large size-large wp-image-19862\" alt=\"Una mujer con un traje beis para ilustrar un texto sobre listas de correo.\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-fotos-blog-cuadradas-FINAL-11.jpg 500w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-fotos-blog-cuadradas-FINAL-11-250x300.jpg 250w\" sizes=\"(max-width: 500px) 100vw, 500px\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7e84f1b3 elementor-hidden-tablet elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7e84f1b3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4fee992e\" data-id=\"4fee992e\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-366b73d7 elementor-widget elementor-widget-spacer\" data-id=\"366b73d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6561c305\" data-id=\"6561c305\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59cc01d6 elementor-widget elementor-widget-spacer\" data-id=\"59cc01d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-16df472c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"16df472c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5964f2c3\" data-id=\"5964f2c3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0a7784f elementor-widget elementor-widget-heading\" data-id=\"0a7784f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"> <b>C\u00f3mo aumentar tu lista<\/b> de correo electr\u00f3nico\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7df7cd4 elementor-widget elementor-widget-text-editor\" data-id=\"7df7cd4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Conseguir m\u00e1s suscriptores para tu lista deber\u00eda ser uno de <\/span><b>tus objetivos de marketing<\/b><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">Hoy te vamos a dar algunos consejos para hacer crecer tu lista de correo de forma org\u00e1nica, es decir, <\/span><b>de la manera m\u00e1s natural posible<\/b><span style=\"font-weight: 400;\"> (sin pr\u00e1cticas dudosamente efectivas, como comprar emails o \u201calquilar\u201d la lista de otros).<\/span><\/p><p><span style=\"font-weight: 400;\">Ten claro que<\/span><b> lo que funciona a largo plazo es el trabajo bien hecho.<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">No se trata de mandar emails a lo loco y spamear a los suscriptores. Con eso, lo \u00fanico que vas a conseguir es que aumenten las cancelaciones y caiga en picado la tasa de apertura. <\/span><b>Y eso no es lo que quieres<\/b><span style=\"font-weight: 400;\"> (por cierto, aqu\u00ed tienes un contenido que te va a ayudar a <\/span><a href=\"https:\/\/www.isauramedia.com\/5-trucos-para-aumentar-la-tasa-de-apertura-de-tus-emails\/\"><span style=\"font-weight: 400;\">aumentar la tasa de apertura de tus emails<\/span><\/a><span style=\"font-weight: 400;\">).<\/span><\/p><p><span style=\"font-weight: 400;\">Lo que quieres es tener una lista saneada, con usuarios que de verdad quieran recibir tus emails y se alegren cuando te ven en la bandeja de entrada. \u00bfQue no es tan r\u00e1pido como otros m\u00e9todos? Bueno, pero<\/span><b> es m\u00e1s seguro y m\u00e1s eficaz. <\/b><span style=\"font-weight: 400;\">As\u00ed que por ah\u00ed van nuestros consejos para que tu lista crezca:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f235d31 elementor-widget elementor-widget-heading\" data-id=\"6f235d31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. Ofrece algo a cambio del email<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a981c48 elementor-widget elementor-widget-text-editor\" data-id=\"5a981c48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">El <\/span><i><span style=\"font-weight: 400;\">quid pro quo<\/span><\/i><span style=\"font-weight: 400;\"> funciona muy bien en marketing. Dale algo al usuario a cambio de su email, pero algo que le resulte de valor y <\/span><b>le resuelva una necesidad o un problema.<\/b><\/p><p><span style=\"font-weight: 400;\">Lo m\u00e1s habitual es ofrecer un contenido digital (es lo que llamamos un <\/span><i><span style=\"font-weight: 400;\">lead magnet<\/span><\/i><span style=\"font-weight: 400;\">), como por ejemplo:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">un ebook<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">un pdf<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">una serie de v\u00eddeos, etc.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">En realidad puede ser lo que t\u00fa quieras,<\/span><b> desde un descuento hasta una invitaci\u00f3n<\/b><span style=\"font-weight: 400;\"> para suscribirse a alg\u00fan grupo exclusivo donde compartes informaci\u00f3n (en Telegram, por ejemplo).<\/span><\/p><p><span style=\"font-weight: 400;\">Lo importante es que resulte lo suficientemente atractivo como para que <\/span><b>el usuario complete la suscripci\u00f3n.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99f652e elementor-widget elementor-widget-heading\" data-id=\"99f652e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Pide que te recomienden<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75965673 elementor-widget elementor-widget-text-editor\" data-id=\"75965673\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u00bfPor qu\u00e9 no? Si est\u00e1s haciendo las cosas bien seguro que a tu lista les encantan los emails que reciben. Sigue as\u00ed, creando contenidos interesantes\u2026 y aprovecha la ocasi\u00f3n para decirle a tus suscriptores que, si les ha gustado, <\/span><b>se lo env\u00eden a otros a los que le pueda interesar. <\/b><span style=\"font-weight: 400;\">Lo har\u00e1n encantados.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17f0ba30 elementor-widget elementor-widget-heading\" data-id=\"17f0ba30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. A\u00f1ade un bot\u00f3n de suscripci\u00f3n en tus emails<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-560a0625 elementor-widget elementor-widget-text-editor\" data-id=\"560a0625\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Como has visto en el punto anterior, es muy posible que <\/span><b>no todos los que reciban tus emails est\u00e9n suscritos.<\/b><span style=\"font-weight: 400;\"> Una parte de tus lectores ser\u00e1n usuarios a los que un colega o un familiar les ha reenviado un email.<\/span><\/p><p><span style=\"font-weight: 400;\">No desaproveches la ocasi\u00f3n. Incluye <\/span><b>un bot\u00f3n para que tengan la oportunidad de suscribirse <\/b><span style=\"font-weight: 400;\">y recibir directamente tus emails.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-287b63f elementor-widget elementor-widget-image\" data-id=\"287b63f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-2-1024x576.jpg\" class=\"attachment-large size-large wp-image-19872\" alt=\"Persona enviando correos para ilustrar un texto sobre lista de correo.\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-2-1024x576.jpg 1024w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-2-300x169.jpg 300w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-2-768x432.jpg 768w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2022\/11\/Isaura-Cabecera-blog-2.jpg 1400w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f19430b elementor-widget elementor-widget-heading\" data-id=\"7f19430b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4. Crea distintos tipos de formularios<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6dd288de elementor-widget elementor-widget-text-editor\" data-id=\"6dd288de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">No te limites solo a uno, dale a tus usuarios m\u00e1s oportunidades para sumarse a tu lista<\/span><b> colocando formularios en varios puntos de tu web.<\/b><\/p><p><span style=\"font-weight: 400;\">Tambi\u00e9n es muy efectivo <\/span><b>crear distintos <\/b><b><i>lead magnet<\/i><\/b> <span style=\"font-weight: 400;\">y ofrecerlos seg\u00fan los intereses de los usuarios.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Por ejemplo, imag\u00ednate que tienes un sitio web de plantas. Puedes hacer un <\/span><i><span style=\"font-weight: 400;\">lead magnet <\/span><\/i><span style=\"font-weight: 400;\">con consejos sobre plantas de interior, otro sobre plantas de jard\u00edn, otro sobre las plagas m\u00e1s frecuentes\u2026 y ofrecerlo en p\u00e1ginas con contenidos afines. Es una forma de <\/span><b>darle al usuario algo que (casi seguro) le va a interesar mucho.<\/b><\/p><p><span style=\"font-weight: 400;\">Otra posibilidad es <\/span><b>colocar un pop-up o ventana emergente con un formulario,<\/b><span style=\"font-weight: 400;\"> que se abra cuando el usuario va a abandonar la p\u00e1gina. Puede ser efectivo, pero recuerda\u2026<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1eeb7064 elementor-widget elementor-widget-heading\" data-id=\"1eeb7064\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5. Haz tests A\/B para saber qu\u00e9 funciona\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-584469a7 elementor-widget elementor-widget-text-editor\" data-id=\"584469a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Cuando est\u00e1s tratando de que tu lista de correo crezca, los test A\/B son muy \u00fatiles para saber <\/span><b>qu\u00e9 estrategia de registro da mejores resultados.<\/b><\/p><p><span style=\"font-weight: 400;\">Por ejemplo, es interesante <\/span><b>probar los distintos tipos de formulario,<\/b><span style=\"font-weight: 400;\"> variando la CTA o llamada a la acci\u00f3n. Tambi\u00e9n puedes cambiar los colores y los estilos.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Recuerda hacer un cambio cada vez o los resultados no ser\u00e1n reveladores.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c4b45a0 elementor-widget elementor-widget-heading\" data-id=\"5c4b45a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfNecesitas <b>m\u00e1s ideas<\/b> para tu lista de correo?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e5b2de5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1e5b2de5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3188ffff\" data-id=\"3188ffff\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-620d8de elementor-widget elementor-widget-text-editor\" data-id=\"620d8de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u00a1Todav\u00eda nos quedan ases en la manga! Hay muchas <\/span><b>m\u00e1s maneras de conseguir suscriptores<\/b><span style=\"font-weight: 400;\"> que se unan a tu lista. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1a285d elementor-widget elementor-widget-text-editor\" data-id=\"b1a285d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Estamos deseando cont\u00e1rtelas, pero \u00a1necesitamos que nos preguntes! <\/span><a href=\"https:\/\/www.isauramedia.com\/contactanos\/\"><span style=\"font-weight: 400;\">Ll\u00e1manos o m\u00e1ndanos un email<\/span><\/a><span style=\"font-weight: 400;\"> y hablamos de \u201clo tuyo\u201d \ud83d\ude09<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-818ee53 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"818ee53\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-193feb32\" data-id=\"193feb32\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72886b2f elementor-widget elementor-widget-heading\" data-id=\"72886b2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">\u00bfTe ha gustado este contenido? \u00a1Pues tenemos m\u00e1s! Ap\u00fantate justo debajo y te mandamos un correo para avisarte cuando colguemos un nuevo art\u00edculo\ud83d\ude09\n<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a92a8e6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a92a8e6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6b5b88c3\" data-id=\"6b5b88c3\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateX_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateX_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;1&quot;,&quot;sizes&quot;:[]},&quot;motion_fx_translateX_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:&quot;0&quot;,&quot;end&quot;:&quot;50&quot;}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b36e082 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-left elementor-widget elementor-widget-divider\" data-id=\"5b36e082\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\t\u00faltimos <b> Posts<\/b>\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-59490e43 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59490e43\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-107b1f0\" data-id=\"107b1f0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5fff432a elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"5fff432a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;50&quot;,&quot;sizes&quot;:[]},&quot;classic_columns&quot;:&quot;3&quot;,&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-32186 post type-post status-publish format-standard has-post-thumbnail hentry category-analitica-web category-automatizacion category-ecommerce category-marketing-digital category-negocios category-publicidad-digital category-seo category-seo-copywriting\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.isauramedia.com\/it\/tu-hotel-de-lujo-pierde-clientes-por-no-tener-estrategia-en-redes-sociales-2\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"647\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/04\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-2.png\" class=\"attachment-full size-full wp-image-32192\" alt=\"\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/04\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-2.png 1400w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/04\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-2-300x139.png 300w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/04\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-2-1024x473.png 1024w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/04\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-2-768x355.png 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.isauramedia.com\/it\/tu-hotel-de-lujo-pierde-clientes-por-no-tener-estrategia-en-redes-sociales-2\/\" >\n\t\t\t\tLas redes sociales mal gestionadas te est\u00e1n costando miles\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-32157 post type-post status-publish format-standard has-post-thumbnail hentry category-analitica-web category-automatizacion category-ecommerce category-marketing-digital category-negocios category-publicidad-digital category-seo category-seo-copywriting\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.isauramedia.com\/it\/tu-hotel-de-lujo-pierde-clientes-por-no-tener-estrategia-en-redes-sociales\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"647\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/04\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px.png\" class=\"attachment-full size-full wp-image-32166\" alt=\"\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/04\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px.png 1400w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/04\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-300x139.png 300w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/04\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-1024x473.png 1024w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/04\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-768x355.png 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.isauramedia.com\/it\/tu-hotel-de-lujo-pierde-clientes-por-no-tener-estrategia-en-redes-sociales\/\" >\n\t\t\t\t\u00bfTu hotel de lujo pierde clientes por no tener estrategia en redes sociales?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-32120 post type-post status-publish format-standard has-post-thumbnail hentry category-analitica-web category-automatizacion category-ecommerce category-marketing-digital category-negocios category-publicidad-digital category-seo category-seo-copywriting\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.isauramedia.com\/it\/estrategias-que-todo-servicio-marketing-digital-deberia-implementar-ya\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"647\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/03\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-6-1.png\" class=\"attachment-full size-full wp-image-32121\" alt=\"\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/03\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-6-1.png 1400w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/03\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-6-1-300x139.png 300w, 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y<\/p>\n","protected":false},"author":24,"featured_media":19857,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-19790","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La lista de correo: por qu\u00e9 es tan importante y c\u00f3mo aumentarla | Isaura Media - Agencia de Marketing Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.isauramedia.com\/lista-de-correo-por-que-es-importante-y-como-aumentarla\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" 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