{"id":21974,"date":"2023-05-15T09:04:00","date_gmt":"2023-05-15T09:04:00","guid":{"rendered":"https:\/\/www.isauramedia.com\/?p=21974"},"modified":"2023-05-15T09:04:00","modified_gmt":"2023-05-15T09:04:00","slug":"inbound-marketing-atrae-clientes-potenciando-los-contenidos","status":"publish","type":"post","link":"https:\/\/www.isauramedia.com\/pt-pt\/inbound-marketing-atrae-clientes-potenciando-los-contenidos\/","title":{"rendered":"Inbound marketing: atrae clientes potenciando los contenidos"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"21974\" class=\"elementor elementor-21974\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a6bcb87 elementor-section-stretched elementor-hidden-desktop elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a6bcb87\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-600fdd1 elementor-hidden-desktop\" data-id=\"600fdd1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-363cc762 elementor-hidden-desktop elementor-widget elementor-widget-image\" data-id=\"363cc762\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;2&quot;,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;],&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1400\" height=\"647\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px.png\" class=\"attachment-2048x2048 size-2048x2048 wp-image-21975\" alt=\"mujer viajando\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px.png 1400w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-300x139.png 300w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-1024x473.png 1024w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-768x355.png 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-68e475dd elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"68e475dd\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7eb7e6bf\" data-id=\"7eb7e6bf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-487af42b elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"487af42b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><b>Inbound marketing<\/b>: atrae clientes potenciando los contenidos\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2789703a\" data-id=\"2789703a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-63304689 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"63304689\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u00bfC\u00f3mo llevar visitas a tu p\u00e1gina web o tu ecommerce? Muy f\u00e1cil: <\/span><b>utiliza tu poder de atracci\u00f3n.<\/b><span style=\"font-weight: 400;\"> Traducido a lenguaje marketero, emplea <\/span><b>estrategias de inbound marketing para atraer visitantes, <\/b><span style=\"font-weight: 400;\">transformarlos en leads, convertirlos en clientes y luego fidelizarlos. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7062b8c1 elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"7062b8c1\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-20049f59\" data-id=\"20049f59\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1385cd06 elementor-hidden-tablet elementor-hidden-phone elementor-widget elementor-widget-image\" data-id=\"1385cd06\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1400\" height=\"647\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px.png\" class=\"attachment-full size-full wp-image-21975\" alt=\"mujer viajando\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px.png 1400w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-300x139.png 300w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-1024x473.png 1024w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-768x355.png 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7bb55fcc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7bb55fcc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6519353d\" data-id=\"6519353d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-20c05cb6 elementor-widget elementor-widget-text-editor\" data-id=\"20c05cb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Convi\u00e9rte tu web o tu ecommerce en un im\u00e1n para atraer visitas gracias al inbound marketing.<\/b><\/p><p><span style=\"font-weight: 400;\">Hoy, queremos repasar contigo c\u00f3mo utilizar estas estrategias de atracci\u00f3n a lo largo de todo el <\/span><i><span style=\"font-weight: 400;\">customer\u2019s journey.<\/span><\/i><\/p><p><span style=\"font-weight: 400;\">\u00bfVamos al l\u00edo? \u00a1Vamos!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-660f698 elementor-widget elementor-widget-heading\" data-id=\"660f698\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Inbound vs. outbound: <b>cu\u00e1l es la diferencia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33789d0e elementor-widget elementor-widget-text-editor\" data-id=\"33789d0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">El inbound marketing o marketing de atracci\u00f3n se basa en crear <\/span><b>contenidos \u00fatiles, relevantes y de calidad <\/b><span style=\"font-weight: 400;\">que atraigan a los usuarios o clientes potenciales hacia tu empresa y su marca.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">La idea es que tus clientes ya est\u00e1n ah\u00ed fuera <\/span><b>buscando en Google el producto o servicio que necesitan. <\/b><span style=\"font-weight: 400;\">Comparan, analizan a tu competencia, investigan qu\u00e9 propuesta les ofrece m\u00e1s&#8230;\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">La estrategia inbound consiste en tener en tu sitio web contenido que contemple todo lo que el cliente puede necesitar en cualquiera de las etapas de compra, con el objetivo de <\/span><b>atraerlo hacia tu producto o servicio.<\/b><\/p><p><span style=\"font-weight: 400;\">Es decir, si publicas de forma regular <\/span><b>contenido alineado con los intereses de tus clientes, <\/b><span style=\"font-weight: 400;\">atraer\u00e1s tr\u00e1fico de forma org\u00e1nica. El cliente ya te est\u00e1 esperando (aunque a\u00fan no lo sabe). Solo necesitas salir a su encuentro con contenido que le interese y \u00a1zas!, se produce el flechazo.<\/span><\/p><p><span style=\"font-weight: 400;\">Una vez que lo atraes a tu web, si lo trabajas bien, <\/span><b>ese tr\u00e1fico puede acabar comprando.<\/b><span style=\"font-weight: 400;\"> Por eso tienes que tener una estrategia completa.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Podr\u00edamos decir que <\/span><b>el concepto opuesto a este es el outbound marketing,<\/b><span style=\"font-weight: 400;\"> o marketing \u201csaliente\u201d una forma de hacer marketing m\u00e1s tradicional y que, a d\u00eda de hoy, con las posibilidades que hay para segmentar el mercado y personalizar los mensajes, no da grandes resultados.<\/span><\/p><p><span style=\"font-weight: 400;\">B\u00e1sicamente se trata de salir a buscar al cliente, que normalmente no tiene un inter\u00e9s espec\u00edfico en lo que le ofreces. Digamos que lo asaltas un poquito, por eso se considera<\/span><b> una forma de publicidad m\u00e1s intrusiva<\/b><span style=\"font-weight: 400;\"> y engorrosa, que interrumpe a los consumidores.<\/span><\/p><p><span style=\"font-weight: 400;\">Es lo que hacen<\/span><b> los anuncios de televisi\u00f3n o en medios escritos, <\/b><span style=\"font-weight: 400;\">los paneles publicitarios, los patrocinios, o incluso las llamadas a p\u00fablico fr\u00edo, para ofrecer un producto o servicio.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">De forma simplificada, el outbound marketing es salir a buscar clientes potenciales y ponerles delante tu producto o servicio, tengan inter\u00e9s o no. Mientras que el inbound marketing <\/span><b>es atraer a clientes interesados con contenidos valiosos<\/b><span style=\"font-weight: 400;\"> que aborden sus problemas o necesidades.<\/span><\/p><p><span style=\"font-weight: 400;\">Mucho m\u00e1s agradable, \u00bfno? Por eso <\/span><b>da buenos resultados.<\/b><\/p><p><span style=\"font-weight: 400;\">&gt;&gt; Aqu\u00ed tienes un avance de cu\u00e1les son <\/span><a href=\"https:\/\/www.isauramedia.com\/crear-contenido-de-calidad\/\"><span style=\"font-weight: 400;\">los 5 beneficios principales del marketing de contenidos.<\/span><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7225052c elementor-hidden-tablet elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7225052c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-13e3d8b4\" data-id=\"13e3d8b4\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-26eaeaa7 elementor-widget elementor-widget-spacer\" data-id=\"26eaeaa7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-411058db\" data-id=\"411058db\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1378df69 elementor-widget elementor-widget-spacer\" data-id=\"1378df69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4b6f9c2b elementor-hidden-desktop elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4b6f9c2b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-49c09259\" data-id=\"49c09259\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c860b22 elementor-widget elementor-widget-image\" data-id=\"4c860b22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"500\" height=\"600\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/21.png\" class=\"attachment-large size-large wp-image-21987\" alt=\"pink sunglasses\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/21.png 500w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/21-250x300.png 250w\" sizes=\"(max-width: 500px) 100vw, 500px\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6d06c0e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6d06c0e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3a1b524\" data-id=\"3a1b524\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-557371a elementor-widget elementor-widget-heading\" data-id=\"557371a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Las fases de <b>la metodolog\u00eda inbound\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e19fa1a elementor-widget elementor-widget-text-editor\" data-id=\"e19fa1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Se considera que hay cuatro pasos b\u00e1sicos en el <\/span><i><span style=\"font-weight: 400;\">customer\u2019s journey.<\/span><\/i><span style=\"font-weight: 400;\"> Y, en todos ellos, es posible aplicar estrategias para atraer al visitante, al lead y al cliente. Ahora lo entender\u00e1s mejor\u2026<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d922b1 elementor-widget elementor-widget-heading\" data-id=\"3d922b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fase 1: atraer\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f041d0 elementor-widget elementor-widget-text-editor\" data-id=\"5f041d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Atraer es la clave del inbound marketing.<\/span><b> \u00bfC\u00f3mo atraes visitantes a tu sitio web o tu ecommerce?\u00a0<\/b><\/p><p><span style=\"font-weight: 400;\">Hay varias maneras, pero te decimos la que cae de caj\u00f3n: crea un blog.<\/span><\/p><p><span style=\"font-weight: 400;\">Esto es b\u00e1sico (aqu\u00ed te hemos hablado de <\/span><a href=\"https:\/\/www.isauramedia.com\/beneficios-blog-a-largo-plazo\/\"><span style=\"font-weight: 400;\">los beneficios de tener un blog a largo plazo<\/span><\/a><span style=\"font-weight: 400;\">). Crea el tuyo, si es que a\u00fan no lo tienes, y alim\u00e9ntalo con contenidos enfocados a tu p\u00fablico objetivo. El blog sirve adem\u00e1s para <\/span><b>demostrar tu experiencia y tu autoridad en tu sector.<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Quien est\u00e9 buscando informaci\u00f3n sobre un tema, agradece <\/span><b>el contenido bueno de verdad,<\/b><span style=\"font-weight: 400;\"> bien trabajado y que le resuelve dudas.<\/span><\/p><p><span style=\"font-weight: 400;\">Recuerda hacer una b\u00fasqueda de palabras clave, para atacarlas desde tus posts y tratar de <\/span><b>posicionar por encima de tu competencia<\/b><span style=\"font-weight: 400;\"> (siempre, publicando contenidos con calidad superior).\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Tambi\u00e9n puedes<\/span><b> atraer visitantes a partir de tus publicaciones en redes sociales<\/b><span style=\"font-weight: 400;\"> o creando contenido en v\u00eddeo de calidad.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Repetimos mucho lo de la calidad, pero es por un buen motivo: <\/span><b>es lo que va a marcar la diferencia.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61be4e0 elementor-widget elementor-widget-heading\" data-id=\"61be4e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fase 2: convertir\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2267243 elementor-widget elementor-widget-text-editor\" data-id=\"2267243\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">El objetivo es transformar esas visitas en leads, as\u00ed que tienes que seguir atrayendo\u2026 \u00bfC\u00f3mo? Ofreciendo algo exclusivo a cambio de sus datos.<\/span><\/p><p><span style=\"font-weight: 400;\">Es que, como comprender\u00e1s, no te van a dar su email por la cara, querr\u00e1n algo (gratis) a cambio. Lo m\u00e1s efectivo <\/span><a href=\"https:\/\/www.isauramedia.com\/lead-magnet-que-es-y-como-crear-uno-eficaz\/\"><span style=\"font-weight: 400;\">es regalarles un lead magnet<\/span><\/a><span style=\"font-weight: 400;\"> con contenidos que les interesen mucho.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-212fde7a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"212fde7a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4adc325e\" data-id=\"4adc325e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-46f1cbe2 elementor-widget elementor-widget-heading\" data-id=\"46f1cbe2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fase 3: cerrar\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70bac514 elementor-widget elementor-widget-text-editor\" data-id=\"70bac514\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Si ya tienes los datos de tus leads, ahora tienes que <\/span><b>convencerlos para comprar, <\/b><span style=\"font-weight: 400;\">es decir, convertirlos en clientes.<\/span><\/p><p><span style=\"font-weight: 400;\">Una de las t\u00e9cnicas inbound m\u00e1s efectivas es el email marketing. <\/span><b>Crea campa\u00f1as de emails, <\/b><span style=\"font-weight: 400;\">segmentando bien para ajustar los mensajes a los diferentes perfiles (deja que <\/span><a href=\"https:\/\/www.isauramedia.com\/tienes-un-ecommerce-te-interesa-saber-que-es-connectif\/\"><span style=\"font-weight: 400;\">te recomendemos esta herramienta: Connectif<\/span><\/a><span style=\"font-weight: 400;\">).<\/span><\/p><p><span style=\"font-weight: 400;\">Aseg\u00farate de<\/span><b> hacer un buen seguimiento<\/b><span style=\"font-weight: 400;\"> para que la experiencia sea muy positiva. Si no han comprado, inv\u00edtalos a compartir contigo por qu\u00e9, y trata de ofrecerles opciones de forma persuasiva, sin resultar insistente.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35e1e26 elementor-widget elementor-widget-heading\" data-id=\"35e1e26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fase 4: fidelizar\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-326c49a elementor-widget elementor-widget-text-editor\" data-id=\"326c49a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">En este punto vamos a decir una obviedad: <\/span><b>los clientes satisfechos vuelven a comprar.<\/b><span style=\"font-weight: 400;\"> El objetivo es retenerlos a medio o largo plazo.<\/span><\/p><p><span style=\"font-weight: 400;\">Sigue utilizando estrategias inbound para que el cliente se convierta en alguien fiel a tu marca. Enviales m\u00e1s <\/span><b>contenidos atractivos junto con ofertas irrechazables, <\/b><span style=\"font-weight: 400;\">y tendr\u00e1s clientes fieles por mucho tiempo.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c7cca8f elementor-widget elementor-widget-image\" data-id=\"5c7cca8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"370\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-1-1024x473.png\" class=\"attachment-large size-large wp-image-21992\" alt=\"libro y gafas\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-1-1024x473.png 1024w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-1-300x139.png 300w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-1-768x355.png 768w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2023\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-1.png 1400w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-495199c6 elementor-widget elementor-widget-heading\" data-id=\"495199c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>\u00a1Hora de la acci\u00f3n!\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2277bd0d elementor-widget elementor-widget-text-editor\" data-id=\"2277bd0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Como estamos seguros de que te habr\u00e1 sonado bien todo esto, lo siguiente es que actualices el marketing de tu negocio y<\/span><b> pongas en marcha una estrategia que incluya acciones de inbound marketing.<\/b><\/p><p><span style=\"font-weight: 400;\">\u00bfQue necesitas ayuda? Para eso estamos, para d\u00e1rtela. <\/span><a href=\"https:\/\/www.isauramedia.com\/contactanos\/\"><span style=\"font-weight: 400;\">\u00bfNos avisas aqu\u00ed <\/span><\/a><span style=\"font-weight: 400;\">cuando quieras y le damos un impulso a tu empresa?<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-15af0ae8 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"15af0ae8\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1d366e68\" data-id=\"1d366e68\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-268219b3 elementor-widget elementor-widget-heading\" data-id=\"268219b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">\u00bfTe ha gustado este contenido? \u00a1Pues tenemos m\u00e1s! Ap\u00fantate justo debajo y te mandamos un correo para avisarte cuando colguemos un nuevo art\u00edculo\ud83d\ude09\n<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3cb3d8ac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3cb3d8ac\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1e6c3961\" data-id=\"1e6c3961\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateX_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateX_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;1&quot;,&quot;sizes&quot;:[]},&quot;motion_fx_translateX_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:&quot;0&quot;,&quot;end&quot;:&quot;50&quot;}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b550f0c elementor-widget-divider--view-line_text elementor-widget-divider--element-align-left elementor-widget elementor-widget-divider\" data-id=\"5b550f0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\t\u00faltimos <b> Posts<\/b>\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-43199cd6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"43199cd6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-717958ee\" data-id=\"717958ee\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f410e2c elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"f410e2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;50&quot;,&quot;sizes&quot;:[]},&quot;classic_columns&quot;:&quot;3&quot;,&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-32552 post type-post status-publish format-standard has-post-thumbnail hentry category-analitica-web category-automatizacion category-ecommerce category-marketing-digital category-negocios category-publicidad-digital category-seo category-seo-copywriting\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.isauramedia.com\/pt-pt\/posiciona-tu-negocio-de-interiorismo-en-buscadores-isaura-media\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"647\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-13.png\" class=\"attachment-full size-full wp-image-32556\" alt=\"\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-13.png 1400w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-13-300x139.png 300w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-13-1024x473.png 1024w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-13-768x355.png 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.isauramedia.com\/pt-pt\/posiciona-tu-negocio-de-interiorismo-en-buscadores-isaura-media\/\" >\n\t\t\t\tPosiciona tu negocio de interiorismo en buscadores | Isaura Media\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-32521 post type-post status-publish format-standard has-post-thumbnail hentry category-analitica-web category-automatizacion category-ecommerce category-marketing-digital category-negocios category-publicidad-digital category-seo category-seo-copywriting\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.isauramedia.com\/pt-pt\/como-puedes-sacar-provecho-de-long-tail-keywords-en-tu-negocio\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"647\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-10.png\" class=\"attachment-full size-full wp-image-32522\" alt=\"\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-10.png 1400w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-10-300x139.png 300w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-10-1024x473.png 1024w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-10-768x355.png 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.isauramedia.com\/pt-pt\/como-puedes-sacar-provecho-de-long-tail-keywords-en-tu-negocio\/\" >\n\t\t\t\tC\u00f3mo puedes sacar provecho de long tail keywords en tu negocio\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-32468 post type-post status-publish format-standard has-post-thumbnail hentry category-analitica-web category-automatizacion category-ecommerce category-marketing-digital category-negocios category-publicidad-digital category-seo category-seo-copywriting\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.isauramedia.com\/pt-pt\/tu-estudio-de-diseno-de-interiores-no-esta-posicionando-en-buscadores\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"647\" src=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-6.png\" class=\"attachment-full size-full wp-image-32472\" alt=\"\" srcset=\"https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-6.png 1400w, https:\/\/www.isauramedia.com\/wp-content\/uploads\/2026\/05\/Isaura-Cabecera-blog-FINAL-1400-\u00d7-700-px-6-300x139.png 300w, 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elementor-section-height-default\" data-id=\"1982ea0\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5423392e\" data-id=\"5423392e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-792a2f5d elementor-widget elementor-widget-html\" data-id=\"792a2f5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe width=\"540\" height=\"500\" src=\"https:\/\/de537d68.sibforms.com\/serve\/MUIEADwN2QLSX4Ywth16rOqb9ksPwX3m6Ip9ikmQs3RtzFcuS25zHdc3i7lUIVTmlAMu91mfJQATB3hcRXa1fN4znEoIuyOWcc_iYjsYT4lrDmhuXcoq3vHAtUvm0xSp8yKWqfGg2NfK5c_dRWqsLY82AJ2O0aCYcrzc5UCU-o5Ee5GeRArWtVU4siykN-1qepq1DFJZbhb0CGMS\" frameborder=\"0\" scrolling=\"auto\" allowfullscreen style=\"display: block;margin-left: auto;margin-right: auto;max-width: 100%;\" loading=\"lazy\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-55338bef elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"55338bef\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-47390855\" 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Muy f\u00e1cil: utiliza tu poder de atracci\u00f3n. Traducido<\/p>\n","protected":false},"author":1,"featured_media":21975,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-21974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Inbound marketing: potencia los contenidos y atrae clientes<\/title>\n<meta name=\"description\" content=\"Aprende c\u00f3mo atraer visitas y convertirlas en clientes con estrategias de inbound marketing. 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